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Post by account_disabled on Feb 19, 2024 7:17:51 GMT
Once that level is reached, ads can be expected to follow. AR Shopping Activations A big area of opportunity for Snapchat to gain is real-life AR activations, such as in-store AR (Augmented Reality) displays. This way, users can see how a product will look on them or see real-world 3D versions of the product. Snap took steps in this area with its ARES initiative ,
But had to stop the project due to latestdatabase.com cost pressures. To replace this, it is thought that Instagram will fill this gap by introducing in-store AR integrations in 2024. This will help brands deliver product experiences to users through the app. Meta is already developing a range of 3D product display tools as part of its expanding metaverse vision,
And by integrating them directly into physical store displays, it can make the shopping experience more engaging and engaging. This will also align with the development of Meta's own AR glasses, developing partnerships that will provide capabilities that will enhance real-world AR experiences. X (formerly “Twitter”) Elon Musk's plan Elon Musk actually has a broader plan for X.
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